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Our Work

Advocacy

  • Advocacy
  • STAR Scheme – Poster Campaign

The Advocacy and Communication team takes a 360 degree view of what NSDC does. From media to marketing communications, this group covers all. We also provide full support to our training partners who may not have the bandwidth or resources to have a communication team. From TVCs to print testimonials to social media marketing, the gamut of services is as wide as you need.

National Skill Development Corporation (NSDC) was formed to achieve the target of skilling / up- skilling 150 million people by 2022 by fostering private sector initiatives in the skill development space. An objective of skilling 150 million by 2022 Indian means 45,000 trainees being certified and graduated every day for the next 10 years. NSDC along with the support of its 31 Sector Skill Councils and 136 training partners works continuously in collaboration with each other, to create a successful model for the country which is being evaluated periodically for improvement and effectiveness.
 

NSDC has a robust communications strategy to keep the momentum of the program going and also encourage young people to come forward and get skilled. There is constant creation of content and marketing material (Poster Campaign, STAR animation video, TVC’s etc.) which is available with NSDC which the partners and all other stakeholders can use to talk about their skilling program.


NSDC launched its advertisement campaign “Hunar hai to kadar hai” with two television commercials which aired in February – March 2014. These TVCs talked about the success stories of real people with real ambitions in the automotive and retail sector, and are available for marketing purpose.


A helpline number 088000-55555 which was announced during the TVC, link potential trainees with the nearby training centres and educate them about the offerings of the program. NSDC is also actively engaging with all its stakeholder holders on social media platform. For more information please visit our Facebook and Twitter page. We have also created an active library of videos and case studies on our YouTube channels.

 

For more information contact:

Prateek Agarwal

Manager, Communication & Advocacy

Email: prateek.agarwal@nsdcindia.org

 

Posters for Training Partners and Sector Skill Councils

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Hindi | View
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Kannada | View
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Marathi | View
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Gujarati | View
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Bengali | View
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Oriya | View
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Assamese | View
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Tamil | View
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Telugu | View
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Malayalam | View
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Punjabi | View
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Urdu | View
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Public Poster

English | View
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Hindi | View
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Kannada | View
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Marathi | View
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Gujarati | View
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Bengali | View
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Oriya | View
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Assamese | View
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Tamil | View
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Telugu | View
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Malayalam | View
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Punjabi | View
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Urdu | View
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Media Collaterals




Story behind Skill India Logo

 

 


 

NSDC - Firefly Report on Skilling Landscape in India

 

 




NSDC Annual Report 2014-15

 

 


NSDC TVC




STAR Animation video

 

 



NSDC Press Ads